How Often Does Google Crawl A Site?
Google’s crawl rate varies depending on several factors. It isn’t fixed and can range from several times daily to once every few weeks or months.
These factors include…
- Popularity of the Website – Popular websites that get updated frequently (such as news websites) are crawled more often than less popular or regularly updated websites.
- Size of the Website – Larger websites tend to get crawled more frequently, as there is more content to index.
- Changes to the Website – If Google’s algorithms notice frequent updates or changes to a website, they may crawl it more often to keep the search index up-to-date.
- Server Health – If a server is slow or frequently down, Google may crawl the site less regularly to avoid overloading the server.
- Number of Internal and External Links – Sites with a large number of high-quality links (both internal and external) are crawled more frequently.
- Google’s Crawl Budget – This is a term used by SEO professionals that refers to the number of times Google’s crawlers (also known as spiders or bots) will visit your site within a specific timeframe. The more crawl budget Google allocates to your site, the more frequently it will be crawled.
You can also give Google a hint about how often to crawl your website through Google Search Console. However, the final decision on the crawl rate is ultimately up to Google’s algorithms.