What Is The Point Of Google Search Console? "Learn More"

What Is The Point Of Google Search Console?

June 1, 2023

Google Search Console (GSC) is a free service offered by Google that helps website owners, SEO professionals, and web developers monitor, maintain, and troubleshoot their

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site’s presence in Google Search results.

Here are some of the key benefits and uses of GSC…

Understanding how Google sees your site: Google Search Console provides insight into how Google’s search algorithms view your website. This includes a list of pages indexed by Google, pages not indexed due to errors, and pages affected by other issues.
Improving Search Presence: Google Search Console provides tools and reports to help you understand which keywords bring users to your site, which pages are most popular, and how often your site appears in the search results for specific queries. This information can help you optimize your site’s content for better search visibility.
Alerts about Issues: Google Search Console alerts you to critical issues affecting your site’s presence in search results, like hacking, malware, or significant increases in errors. These notifications help you quickly identify and resolve problems.
Website Troubleshooting: GSC includes tools for testing and fixing common issues such as broken links, mobile usability issues, or structured data problems. It can also help you test whether Google can successfully crawl and understand specific pages on your site.
Submitting Sitemaps and URLs for Crawling: You can submit new pages and sitemaps directly to Google via GSC to expedite their inclusion in search results. You can also ask Google to recrawl pages after you’ve made significant changes.
Analyzing Click-Through Rate (CTR): With GSC, you can see which search queries lead to impressions for your site, the CTR for those queries, and how your site’s positioning in the search results affects CTR.
Identifying Backlinks: GSC provides a list of websites linking to your site. Backlinks are essential in SEO because they help your site appear more authoritative to Google.

Google Search Console is a crucial tool for anyone who wants to optimize their website’s visibility, performance, and health in Google Search.

Thomas J. Kane

At 16 years old in 1997 I built my first client website for a car dealership. At 17 I was one of the first few people in Kansas to be Cisco Networking Certified and I helped co-build the first computer network for a high school, two elementary schools, a hospital, and a 911 station. By the age of 40 now I have over 25,000 hours in content writing mastery and Google Advertising/SEO and have worked with over 480 different industries, amazing mentors, SEO & PPC corporate team leader at Godaddy.com, trained other SEO company's staff, managed over $37M dollars in advertising spend since 2007 for multiple companies and spent over $1M in A/B testing, created landing pages, sales funnels and massive PPC campaigns for the USA's #1 automotive leads provider, helped expand a global e-commerce business from 5 English sites to 122 sites in 30 countries in 7 languages, owned two #1 top-ranked SEO companies, in both Arizona & Kansas. Won all-expense-paid trip awards from Google for PPC performance, and been to the headquarters in Boston and California, and worked with 3 dedicated senior Google PPC teams at 3 major companies. I run an online advertising service for Montana, Kansas, Arizona & Florida businesses, as well as manage large campaigns for online national stores and services. Into renewable energy, solar, wind energy, crypto currency, Tesla, Nikola, natural health and healing, traveling, psychology, human behavior analysis, lie detection, forward progress, inspirational and educational writing, research, and analysis. Fascinated with AI (https://thomasj.ai/) and how it relates to the future of search and information.