Awesome Link Building Guide
The Novice Link Building Guide
Contents
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Link building is actually pretty easy, it’s just tedious as hell. But figuring out HOW to do link building properly takes a long time. Here’s a list and guide for any business serving a geographic location.
Enjoy!
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- Registered Length of Domain Name 10 years (maximum)
- Domain Name (with keywords if possible, and short)
- Site Basics – Website (home, about, testimonials, proof of work, contact)
- Organic SERP Ranking (SEO)
- On-page SEO (headers, meta, alt, load speed)
- Robots file
- Sitemap
- Webmaster tools
- Analytics / Goal setup
Business Directories
- Google Places
- Bing
- Yelp
- Yahoo
- Best of the Web
- Hotfrog
- Dmoz
Paid Advertising (PPC)
- Bing/Yahoo
Social Network Advertising
- Facebook page
- Youtube page
- Linked In
- Tallcat.com
Business cards, brochures, flyers, signs, car magnets, hats, pens
Off Topic Business Boosters
- Groupon
- Living Social
- Email Newsletter System – http://www.campaignmonitor.com/features/
- Craigslist Advertising
Press Releases
Press releases are great for helping with Google ranking as they provide good inbound links, help deliver more website traffic, and build trust between your business and visitors.
Press Release Tips
- Keep it under one page
- Educate instead of sell
- Include contact information
- Use different information for different press release websites
- Catchy, unique headline; paragraph break every 3 lines, 150 words max
Paid Press Release Websites
Free Press Release Websites
- http://www.pr.com/
- http://www.prlog.org/
- http://www.openpr.com/
- http://www.1888pressrelease.com/
- http://www.newswiretoday.com/
- http://www.ecommwire.com/
- http://www.pressmethod.com/
Blogging & Advertising Websites
Website Ranking Analyzers
- http://www.woorank.com/
- http://websitegrader.com
- http://getlisted.org/
- http://gomo.com (awesome test for mobile functionality)
- http://marketing.grader.com – Social Media Grader